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Case Study – Group Buy

Case Study – Group Buy

I’m excited to share my case study for the group buy the app. As a UX/UI designer, my goal was to create a platform that would enable users to purchase products together at a discounted rate.

My design approach focused on creating a user-friendly and intuitive interface that would make it easy for users to search for products, create groups, and manage their orders. I incorporated a clean and modern design, with a colour scheme that reflected the app’s fun and social nature.

One of the key features of the app was the ability for users to create or join a group, which would enable them to purchase products together and take advantage of group discounts. I designed a simple and intuitive group management system, which allowed users to invite friends to join their groups, track their progress, and manage their orders together.

To make the purchasing process as smooth as possible, I designed a simple and streamlined checkout flow. I incorporated features such as multiple payment options and address book integration, which made it easy for users to complete their purchases.

Throughout the design process, I focused on ensuring that the app was accessible to as many users as possible. I made sure to incorporate features such as alt-text for images and clear, easy-to-read fonts.

Overall, I believe that my design for the group buy app effectively met the needs of both users and the businesses that participated. The clean and modern design, coupled with user-friendly features and group management capabilities, made it a powerful tool for anyone looking to save money while shopping.

Thank you for taking the time to view my portfolio and learn more about my work. If you’re looking for a UX/UI designer to help with your next project, I would love to hear from you.


Case Study, Graphic Design, Research - Case Study


May 9, 2023